Replacing paper with a digital parking operation
London Luton Airport’s valet (Meet & Greet) parking used to run on paper: handwritten tickets and key cabinets. Staff radioed each other to track vehicles as they moved through the car park. Every step relied on someone logging information by hand and passing it on by voice, which left the operations team with no real-time record of where a vehicle was or who held its keys.
Already familiar with ParkIt, London Luton Airport’s parking team moved its valet operation onto the platform to replace these manual processes with a fully digital system.
As a member of the team explains in the case study video, ‘Working with ParkIt previously, I knew exactly what they could deliver for the team and the benefits for efficiencies for our parking product’.
The change meant every booking is now logged, every key is scanned rather than handed over on trust, and every vehicle movement is tracked automatically in real time. Check-in now takes seconds, and every driver knows exactly what they are doing and where each vehicle is going.
The challenge: a paper-based operation with no real-time visibility
Valet parking depended on handwritten tickets, a physical key cabinet and radio check-ins, with every vehicle and key movement logged manually. Every step relied on a member of staff logging information manually and passing it on by voice.
That approach put a ceiling on what the operations team could see and do. There was no single, real-time record of where a vehicle was or who held its keys at any given moment.
The solution: a fully digital system from check-in to key handover
Digital check-in: Bookings are logged in ParkIt rather than recorded on paper tickets.
Key scanning: Every key is scanned into the system.
Real-time vehicle tracking: Every vehicle movement is tracked automatically as it happens, giving the operations team a live view of the car park.
Reporting for capacity planning: Real-time data feeds into reports that the team can use for future planning, including increasing capacity through block parking.
Outcomes: time back for the operations team
- Paper eliminated, with the entire process from check-in to key handover now fully digital
- Faster check-in, taking seconds rather than relying on manual processes
- Time back for the operations team, to focus on running the operations more smoothly
- Reports at the team’s fingertips, supporting future planning and capacity decisions
“Moving away from a paper-based system and moving into an automated system has really given the operational team time back that they didn’t necessarily have previously withe everything being so manual”
“The feedback from the operational team is they love it. If you want operational efficiencies, reports at
Jess Collins, Commercial Development Manager at London Luton Airport
your fingertips to enable future planning, increasing capacity through block parking, then ParkIt is the
software that will help you deliver that.”
See other related case studies: Manchester Airport and Dublin Airport. Also featured on Parking Network
Q&A
What is ParkIt by BookFlowGo?
ParkIt is a cloud-based parking management platform that digitises airport valet and meet and greet
operations, covering booking, vehicle check-in, key tracking and real-time reporting.
How does digital valet parking tracking work at an airport?
Instead of hand-written tickets and staff involvement, every booking, key and vehicle movement is logged and
scanned into the system as it happens, giving operations teams a real-time view of the entire car park.
What operational benefits does a digital parking management system deliver?
Based on London Luton Airport’s experience with ParkIt, moving from a manual to a digital system freed up
time to focus on making the experience as smooth as possible for the customers and gave the team reporting they could
use for future capacity planning.
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